AMP changing ads on the fly? [The Bank Channel] [The Banktastic FI Feed]

From Monty:

"So, I was perusing theage.com.au (an Australian newspaper online edition) and noticed this advertisement from AMP for there "eASYSAVER" account. The rate seemed fairly impressive at 7.25% so away I clicked. Unfortunately for me, this offer was not available to Firefox users (if you're using Firefox try this link ), maybe they've fixed it for you now? then again, maybe not?

So, I copied the URL, fired up Internet Explorer and pasted it in... Only to find, in the 10 seconds it took to load the landing page, the AMP guys had boosted the rate by 25bps... Handy stuff that. Come on AMP, get it right guys... Firefox has real market share, and I think you might get a greater response rate if you feature the 7.5% rate in your online advertisement."

Thanks for reading - we've reached post number 500, since starting in Jan 07. Looking forward to sharing more customer experience ideas and insight into 2008.